Durex #DontFakeIt advert has brought FIFA World Cup 2014 and sex together!

It seems like FIFA World Cup 2014 is bringing out the best in advertising world. First, it was Nike’s 5 minute animated advert that struck the cord and now, it is Durex! Yeah, you heard it right. There are two things you cannot fake, one is sex and other is football.

Durex in its amazing 42 seconds ad, urges the footballers to not fake in the field. There has been several pathetic flops that we have seen during the first round of FIFA World Cup like when in the opening match of Brazil vs Croatia, Fred appeared to flop in the penalty area, drawing a penalty. Durex thinks, faking is not cool whether it a football ground or bedroom.


The ad shows footballers flopping and giving ridiculous reactions unnecessarily. It has all the players over-reacting to some other level. The commercial is funny and extremely brilliant. Durex has brought sex and soccer together. Advertising just can’t get any better

Well played Durex!